Blogs

According to statistics, approximately 65% of people prefer gaining access to content in their own language. In addition, about 40% of people would not buy products from websites in other languages.  Although WordPress does not have multilingual features, it is quite easy to create a multilingual website with the help of WordPress plugins. ...

The rise of global marketing campaigns has opened doors for businesses to expand beyond their current markets. In order to appeal to the global audience, however, it is vital to speak in their language and offer products/services that cater to their preferences. A multilingual marketing strategy, therefore, lies at the heart of a company’s glo...

In this article, we will learn about the advancement of translation technology, the benefits it could do for your company, and how to pick the most appropriate technology provider to meet your needs in translation. Technology for translation has been around for over 50 years, but since our world is becoming interconnected due to globalizati...

COVID-19 started at the end of 2019 and quickly escalated into a full-blown health and economic crisis. Affecting millions of people and businesses worldwide, the pandemic left a mark on the progress of economies, health systems, and businesses. Small business owners suffered the greatest impact from the crisis, with disruptions in the suppl...

Gone are the days when we do our office work manually. It takes more effort and time. Due to technological advancements, different machines are invented that have made our lives easy and they complete the work quickly. The translation industry is no exception. It is an industry whose demand will increase more with time. This is due to the 7139...

This article will provide you with the ultimate guide on Marketing Localization.  First, we will explain the concept of Marketing Localization and then discuss its process. After that, we will share the benefits and discuss the challenges one may face during localization.  Table of Content What Is Marketing Localization? What I...

It won’t be wrong to say that future belongs to e-commerce. Very few SMEs are not available online except many others have launched their businesses online without a physical outlet and that does work as long as it is online and active with all the marketing strategies and planning beforehand. In order to work on a plan and establish a bran...

This article will provide you with a quick guide on Agile Translation. We will first explain the process and then discuss the advantages and challenges organizations face when implementing the method. After that, we will share some of the best practices to overcome challenges.  But before we do that, first let's discuss why it is import...

Video games have made their way into our daily life and there seems to never go away now. These have been produced and made by developers in abundance. There are games for everyone and for every age depending on their interests and hobbies. People also get stuck with the variety they have in video games. This surge in demand pushes developers ...

India is an enormous country. Around 1.3 billion people live in this country, making it the world’s third-largest economy. India is a developing country and it is struggling with its poverty. It has a very diverse democracy with lots of linguistic diversity. To your surprise, the people of India speak approximately 19500 mother tongues and ...