Blogs

  When a company makes the decision to step into a different region or country, their first priority must always be translating their content into the new region’s language. However, it is very important for the company to have their content translated by an experienced professional company rather than an individual. If you compare the work...

Globalization has had a great impact on the overall economy of the world. It has opened doors for companies to expand their business into the new world and increase their revenues and returns. However, with the world moving on the fast lane, people prefer to only believe those companies that are familiar or at least show the potential to becom...

What is software localization? Software localization means translating a process of adapting software interface and messages to particular languages, cultures and desired local look and feel. It is a complex process. According to Susan Armstrong, simple translation implies terminology research, editing, proofreading and page layout. Localiz...

“If I am selling to you, I speak your language. If I am buying, dann müssen sie Deutsch sprechen.” This famous quote is from the former West German chancellor Willy Brandt. The second half of the phrase means “then you must speak German.” He expressed a truth in a fabulous way, that if you want to sell, you have to talk to your customers ...

When you want to eat French fries, do you go to a fast-food restaurant, or a McDonald's restaurant? When you want to search something online, do you search it online or Google it? When your friend wants to buy something online, where do you think he or she will go? An online shop or Amazon.com? As these brands have become so well kno...

With the closer fusion of cultures across the world, people are getting to touch more corners of other cultures, including music. Rhythms are not enough already; they want to know deeper meanings of songs. You can find many people asking for help translating a song to their languages, answers are vary even far away which is an interesting phen...

There are millions of people in the world using English in everyday life, they think, they communicate with people, they write, you can’t live without language. Have you ever thought about this question: what are the most frequently used words in English? Well, there’s a person had, and also did a research trying to find out the answer. In ...

Have you thought about what happens when you are attempting to translate projects beyond your competence? How to stay more competitive? Here are some thoughts of mine: Specialist fields As we can only do a good text translation job if we truly understand the subject area and the meaning and ideas behind the words on the page. Translation...

Content marketing has become an important part of the marketing mix. It brings in new leads, boosts your SEO, and creates stronger connections with your existing customers. It’s already a huge challenge to produce and deliver all the content your company requires in one language. It’s evolved so much in the past five years that translating the...

It takes time and dedication to learn a foreign language. No matter you don’t know any foreign languages or already a translator; the following benefits may convince you to take the plunge to learn a new one. It sharpens your mind. A second language offers a strong exercise regimen for the executive control center, ultimately making it m...